Hopefully you’ve enjoyed reading about brevity. But let’s see how well you fare putting Brief principles to the test? We just launched a new game that puts insights from the book “Brief” into practice in a fun, interactive way. Players embark on a mission to master brevity, answering trivia questions along the way. Here’s a […]
Brief: Make a Bigger Impact by Saying Less was recently named as one of the top business books of 2014 by The Globe and Mail. In the column, Harvey Schachter praises the way author Joe McCormack “shows us what brief means in different contexts at work, explains why we struggle with it (cowardice, confidence and callousness among […]
Chicago, IL. October 28, 2014 – Joe McCormack,author of Brief: Make A Bigger Impact By Saying Less, today presented on the importance of storytelling to senior executives at the Page Up ‘ABC’s and Big D’ communications conference sponsored by the Arthur W. Page Society. McCormack is co-presenting on a panel called “Back to Basics: How […]
From manufacturing to logistics, companies everywhere are looking for ways to save time and money by using lean methodologies. But being “lean” is about more than just operations, it’s also about how you communicate. Do you know how to get to the point quickly when it matters most? Recently, The Brief Lab founder Joe McCormack […]
Thanks to Brief, people all over the world have been learning the powerful impact of brevity. For those buying the book on Amazon.com, there have been some other more…interesting benefits.
The importance of brevity continues to capture national media attention. Today, Brief author Joe McCormack was a guest on CBS This Morning, where he talked about the new “Less is More” mandate and how to improve communications throughout your organization. Check out Joe’s segment in the video above.
Although it took a whopping 3 hours and 34 minutes, this past Sunday’s 86th annual Academy Awards ceremony was a fun event that highlighted some of the year’s best films and performances. I guess when you get a room full of celebrities together to talk about themselves, the idea of keeping things brief doesn’t always […]